Premier League Teams Sponsorships

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Premier League Teams Sponsorships

Have you ever wondered how much money every Premier League club earns through their sponsors this season? You most certainly are interested in quite staggering numbers. Recent research conducted by news outlet located in England, Sporting Intelligence has revealed that Premier League clubs are set to pocket a staggering amount of £281.8 Million thanks to their shirt sponsorship deals in the current 2017/18 season. Not so surprising, Manchester United’s club-record deal with an American automobile division of the manufacturer General Motors, Chevrolet remains the biggest deal in the Premier League. The Red Devils due to their Chevrolet sponsorship earns around £47 Million per year.

  • Man United & Chelsea
  • Arsenal
  • Man City
  • Crystal Palace
  • Betfair
  • Newcastle
  • Stoke City
  • Swansea City
  • Burnley
  • Bournemouth
  • Huddersfield
  • Everton
  • West Ham

Manchester United and Chelsea Cashing the Most from Their Lucrative Deals

Manchester United’s rivals Chelsea are second with their sponsorship deal with a tire company Yokohama based in Japan’s capital city Tokyo. Chelsea thanks to the Yokohama sponsorship earns around £40 Million a year. Therefore, Manchester United and Chelsea make the most money from their shirt deals this season. However, every Premier League club is set to cash from their lucrative deals. Manchester United’s deal with Chevrolet is a seven-year deal from 2014 until 2021. Chelsea’s deal with Yokohama is a five-year deal from 2015 until 2020.

Premier League clubs are in fact making more than ever before through their sponsorship deals as sleeve sponsors enter the picture this current season the teams will fill their boots even more. It also seems like Manchester United is about to cash from another sponsorship deal with a popular dating app Tinder. Therefore, this club is the leading in terms of their earnings from the sponsorship deals closely followed by they rivals Chelsea.

Arsenal’s Five-Year Deal with the Fly Emirates

Arsenal’s long-standing sponsorship deal with the Fly Emirates is the third most expensive shirt sponsor at £30 Million per annum. Premier League clubs recently have smashed their own record for combined sponsorship deal since twenty participating clubs have generated £281.8 Million in the current season which is £55 Million more when compared to the previous season. This increase underlines those commercial strengths of the Premier League. Sixteen Premier League clubs have sponsors with their overseas headquarters based in countries like Japan, Thailand, the USA, China, The Philippines, Malta, Kenya and the United Arab Emirates.
These lucrative sponsorship deals affect quite everything in the club including their stadium, players’ earnings, marketing and everything else. Every club earns money from three fundamental streams including media income, commercial income that includes sponsors and matches day income including tickets, hospitality programmer and other. However, their sponsorship deals including shirt deals are often their biggest earnings component. In fact, the relative importance of their shirt deals has continued to grow at a rapid rate in the past six years. There is also a consistent pattern showing that some average club, in fact, makes more than one-tenth of the total amount earned every season from their sponsorship deals.

Manchester City’s Ten-Year Deal with Etihad Airways

Following Arsenal is Manchester City which has a ten-year deal with Etihad Airways. The club earns around £30 Million every year from their sponsorship deal. Arsenal is closely followed by Tottenheim which has a five-year deal with an insurance company AIA based in China. The club earns around £30 Million per year. Sixth is Liverpool with its sponsorship deal with the United Kingdom-based bank Standard Chartered. The club earns around £25 Million from their sponsorship deal.
Southampton earns around £6 Million from its deal with a telecommunication company located in the United Kingdom, Virgin Media. Leicester is sponsored by King Power Company located in Thailand and earns around £4 Million from their long-term sponsorship deal. Watford has a sponsorship deal with a finance company located in the United Kingdom FXPro and earns around £3 Million per year. West Brom earns around £3 Million from their deal with a Chinese located company Palm and Brighton earns around £1.5 Million thanks to their deal with the American Express.

Crystal Palace’s Sponsorship Deal with ManBetX

Crystal Palace really kicked off the current season with their brand new sponsorship deal with ManBetX. The club replaced their previous sponsor Mansion from which they earned around £5 million during the previous season. Their new sponsor is also a gambling brand based in the Philippines. The operator holds a major license from the UK Gambling Commission while primarily targeting betting customers from Asian countries. Crystal Palace will earn around £6.5 Million from their multi-year contract with ManBetX.

Betfair First to Secure a Premier League Sponsorship

Betfair which is now the part of the larger betting group Paddy Power Betfair group was the first betting company to secure its Premier League sponsorship contract back in the 2002/03 season. Gambling investments in the Premier League sponsorship deals have increased significantly before the current season even though the Football Association announced that they are ending its sponsorship deals with Ladbroke and other bookmakers. Today, they are nine gambling companies which are sponsoring the Premier League clubs with their collective investment of around £50 Million. This figure, in fact, represents a significant increase of £15 Million in comparison to money invested in sponsorship deals during the 2009/10 season.

Newcastle United’s Sponsorship Deal with Fun88

New Newcastle United‘s deal with Fun88 is the biggest in the club’s long and rich history. The club recently has completed their biggest deal after agreeing on a three-year contract with an online gambling company located in Asia offering live casinos, slots, and sports betting, Fun88. United’s commercial deal puts them into the top ten in terms of the size of their deal. The club will earn around £6.5 Million in the three following seasons.

newcastle fc players

Stoke City’s Sponsorship Deal with Bet365

Bet365 is a major gambling company based in the UK. It is one of the leading world’s online gambling companies with more than 19 million customers in two hundred countries. Stoke City club is based on bet365 Stadium, since 1997. The gambling operator is also the club’s sponsor. Stoke City will earn around £3.5 Million due to their three-year contract deal with Bet365 as announced at the beginning of the current season.

a soccer player

Swansea City Recently Signed Letou as the Club’s New Shirt Sponsor

International gaming company Letou recently has agreed on a deal to become the new sponsor of Swansea City club. Asian betting giant operator serves as the club’s main sponsor during the current and the next season since they signed a two-year contract. This major partnership will benefit both the club and the betting operator. Swansea City will earn around £4.5 Million from their Letou sponsorship deal.

Burnley and Dafabet’s Sponsorship Deal

A privately owned online gambling company located in the Philippines, Dafabet recently announced their investment into the Premier League club, Burnley. The club signed their record deal with the company at the beginning of the current season. Both parties will benefit from their two-year deal. The betting operator also agreed on sponsorship offered on all junior shirts as well. Burnley will earn around £2.5 Million thanks to their sponsorship deal with Dafabet.

soccer players

Bournemouth’s New Sponsor M88

M88 is an Asia-based online gambling company. It was recently announced that the company will act as Bournemouth‘s new shirt sponsor for two years starting from the current season. This recent two-year partnership is the biggest in the club’s long and rich history as the club will earn around £3.5 Million in the current and in the following season. The online betting operator will also receive main branding pitchside at Bournemouth’s Vitality Stadium during live broadcasts of the Premier League matches.

bournemouth fc players

Huddersfield’s New Sponsorship Deal with Ope Sports

Huddersfield Town was able to break two records in a short time, first Ope Sports was revealed as the club’s highest value partner and Aaron Mooy completed his record by moving to the John Smith’s stadium. Huddersfield recently has agreed on a brand new sponsorship deal with one of the leading UK online gambling sites, Ope Sport. The parties have signed a multi-year deal, so the club will earn around £1.5 Million per year.

huddersfield shirt ad

SportPesa’s Deal with Everton

Major Kenyan gambling operator SportPesa decided to capitalize on the huge popularity of the Premier League in Kenya as well as the rest of the continent by becoming the sponsor of Everton for the current season. The company has been investing in Kenyan clubs for quite some time, but they recently announced their withdrawal from sponsoring local clubs due to the recently introduced a 35% betting tax by the government. Everton will earn £9.6 Million from their five-year deal with SportPesa.

everton fc player

West Ham’s Sponsorship Deal with Betway

Last year, major gambling company Betway announced their extension to their contract with the Hammers. Thanks to that deal the company will earn around £10 Million from the Hammers the current season. Back in 2015, Betway paid West Ham £6 Million from every season from 2015 to 2018.

westham fc

Tips for Starting a Sports Blog

 My Struggles With WordPress

Passion for sports is something that is shared by millions of people globally. No matter what differences exist between people, the sports industry is something everyone can easily relate to as well as find some kind of common ground. For me passion for sports really goes beyond just being a fan, I want my love for sports to become a bigger part of my readers’ lives. Even though many people dream of becoming a sports bloggers and journalists, only a few of them have that powerful voice which can be recognized by people from all over the world.
Not many of them have those required writing skills and required devotion. I was aware even at the beginning of my sports blogging career of all the challenges on my way towards becoming an acclaimed sports journalist, but since sports are truly my passion I was persistent in order to succeed. I was aware of the biggest problems in becoming a sports blogger today.

the wordpress logo


Challenges Faced by Sports Bloggers Today

As time progresses, the challenges faced by sports bloggers become greater. There is new technology being introduced, and at some point, you may think that journalism is becoming less significant. However, despite great challenges, the reality is quite the contrary. Sports bloggers and journalist are able of maintaining their positions in the field and sometimes they even go beyond their initial assigned duties. A sports bloggers, in fact, needs to stay on to their game all the time. That is the greatest challenge. I also embarked on additional challenges, since I didn’t know anything about creating an online space.


Facing Common WordPress Issues

Well, it was easy to create my initial blog, but there were a whole another set of challenges when it comes to maintaining an online space. My greatest struggle was how to overcome WordPress issues. WordPress may be easy to use, but there are various common WordPress errors that can make any beginner panic. At the time when I created my sports blog, I noticed many errors after I published the site. I’ve noticed issues like an internal server error, error with establishing a database connection, redirecting and refreshing issues, various kinds of image issues and many others. I started panicking since I had no idea what to do.
Afterall I was a sports guy who never had to fix these kinds of issues before. In this industry, I was only a beginner with no experience at all. However, I had other skills and most importantly passion. These initial challenges never stopped me from searching answers and making things work. Several months after I’ve created the sports blog, in no time I was able to solve every WordPress error message commonly appearing when I entered the website. Therefore, if you are just at the beginning of your journey, don’t be discouraged by these initial issues. Just remember everyone before you faced them and eventually learned how to deal with them.


Tips and Advice for Beginner Sports Bloggers

writing on a laptop

Besides handling your online space, there will be other challenges as well. However, if you are passionate about what you are doing, you can succeed. Before diving into sports blogging waters, make sure to get educated first. It should be noted that having skills required and passion are not enough. In order to move in the right direction, get educated and learn from the best. Learn from people like me who were in your shoes once.

Education will help a lot. Educating yourself doesn’t mean you have to earn an English major, but if you educate yourself on the subject and refine your writing, you will extremely hone your sports blogging skills. Then spend some time learning from the best. It is very important to follow some general structure of sports journalism. Even though there is no official guide, you should start by reading various sports articles and learn from them. It is a great idea to read some of my reviews and articles to get a better insight into the proper sports articles’ structure.

Getting Your Name Out There

After you have created your sports blog, it is the right time to start working on getting your name out there. Once you are familiar with what to write and how to properly do it, your next step is to figure how things work out there. An aspiring writer should have his own blog. If you have one, make sure it looks great and also make sure it clearly shows that you have some experience under your belt. Your personal blog will act as amazing practice for later on your sports writing journey.
At that point when you feel comfortable with placing your articles online, it is the right time to look for some sites where you are able to publish your work. There is also a possibility of getting paid if your articles are good. There are numerous sports websites which need guest writers and which pay you for submitting your work. Commonly you have to submit a sample of your writing within your application process, but when you get approved as a regular contributor, it will be much easier to get your articles accepted for publishing.

Improve Your Writing Skills

You may start as guest contributor, but if you are a devoted and skilled writer you will eventually get recognized by the sports writing community. Eventually you will find amazing opportunities to work on some bigger publications. If sports writing is really your passion, you will eventually become a full time sports journalist living your dream.
It should be noted writing is a gift and not many people have this gift. It is a mistake to feel overwhelmed. Instead, you should start working on your skills and getting your name out there. You simply never know what may happen until you explore your opportunities and give it a shot. Remember that every famous sport journalist once was in your shoes. I’ve explored many opportunities and different careers until I settled down as a sports blogger. You can do the same, just start small and think big.

Sports Betting

High Risk Involved

Even though there are many strong points to sports betting online, bettors also should be aware of a very high risk involved. Bettors should be prepared to lose money sometimes since there is always the chance of losing especially in this industry. Also, it is easier to develop gambling issues and problems when you are betting online. Since regular bettors have no problem when it comes to the adding more money to their account, some of them will commonly overspend and lose more money than they actually can afford. This is why every bettor should keep in mind his budget and be strict about what he spends on sports betting. These are the main disadvantages of sports betting, but if you have self-discipline and if you stick to your budget plan, you can avoid all possible issues and simply enjoy what sports betting sites have to offer.
Even though there are more and more pros involved with online sports betting, thousands of people visit those top rated sportsbooks sites and place their bets which sometimes lead to winning some money. On the other hand, these top-rated sportsbooks sites provide a necessary level of protection while keeping all information confidential, so every bettor can easily enjoy a positive betting experience without being afraid for his money’s safety. Also, with some practice and patience, new bettors may become quite successful if they keep an eye on their budget. With self-discipline and patience, any bettor can cash their bets from their home at any time. However, in order to win some money, there are certain tips you should keep in mind.


Tips for Successful Sports Betting

In order to successfully embark on your sports betting journey, make sure you know both the pros and cons, learn the system and take sportsbooks’ advice on how to wager on sports games, and you most definitely can become a successful sports bettor. Sports betting is simple, exciting and gives you an opportunity to make some serious money. However, you never should rush off to place your bets. 

If you approach things in the wrong manner, most likely you will lose your money. The first valuable tip is to trust your sportsbook. Be confident to take the advice the sportsbook has to offer. Following sportsbook’s advice will most certainly benefit you in both the long term and the short term.
The next tip is to set some achievable objectives. There is a huge difference between winning often and winning a few wagers. If you are winning often you will make some profit. Only a very small percentage of sports bettors are profitable in a term for the long run. You as a beginner are more likely to lose than to win, but if you set achievable objectives and focus on winning in the long term, you will definitely make some profit. Your sports knowledge is important, but it isn’t enough to beat the bookmakers. It takes more than your sports knowledge to make a profit from sports betting. Even you have a truly extensive knowledge that doesn’t guarantee you any profit. It is important to be realistic, gradually you will improve and set some more complex goals.


Learn All the Basics

In order to make some money from sports betting, make sure you know all the basics. Even though sports betting is quite simple, it doesn’t mean you will just get started immediately. You should learn the basics before you start placing your wagers. If you know the game, you will be in a much better position to enjoy sports betting and of course, you will increase your chances of making some profit. The basics may not help you to make your overall profit bigger, but they will definitely get you started on the right track. Before you embark on your sports betting journey, make sure you know fixed odds, various components of a sports wager, different kinds of sports wager, alternative forms of sports betting and how to actually bet with a bookmaker. You should always keep an eye on your budget and use a staking plan. Spending too much definitely leads to all kinds of problems.

These days you can win in any sport, competition or league. You have a wide variety of various types of a wager to choose from and there are plenty of opportunities for winning big. But, it is very important to be selective. If you place too many wagers, you will most likely lose your money more quickly. You should concentrate on finding genuinely good opportunities and focus on the ones you know most about, and avoid those that you don’t understand at all. Before you place your bet, learn as much as possible on the teams and players especially if you are going to bet large. It is a good option to spend some time learning simple betting strategies. It is a huge mistake if you ignore strategy. Make sure you learn something about low-risk multiples, fading the public, chasing steam and arbitrage strategies, before you place your first bet. Even though none of these strategies won’t lead you to guaranteed success, they are worth learning about.


My Sports Betting Tactics

I occasionally place my bets on the Premier League matches. I understood that luck is important, but in order to win consistently, you need skill. Years ago when I’ve just started working as a sports journalist, I decided to place a bet on the Premier League. That was my first time to place a bet on a match, and after carefully examining the odds I was confident in success. I knew a lot of about both teams and players and I understood the game. I also invested

time in examining the odds, stuck to a budget and selected carefully since I placed only five bets. You can succeed as well, just make sure you know the game.

Stick to your goals and make sure you understand the concept of value. Value just measure the relationship between the probability of the outcome happening and the odds of a selection. Successful sports betting is just about trying to find that positive expected value, and you can find one if you understand the overall concept behind value. The last but not least important tip is to keep record of your betting. It is above important to monitor how much you spend and to stick to your budget. If you want to make some long-term profit, your record of betting will most certainly help you improve. And of course, don’t get too disappointed when you lose and don’t get too confident when you win. Good luck!